Subjective image quality assessment studies are used in many scenarios, such as the evaluation of compression, super-resolution, and denoising solutions. Among the available subjective test methodologies, pair comparison is attracting popularity due to its simplicity, reliability, and robustness to changes in the test conditions, e.g. display resolutions. The main problem that impairs its wide acceptance is that the number of pairs to compare by subjects grows quadratically with the number of stimuli that must be considered. Usually, the paired comparison data obtained is fed into an aggregation model to obtain a final score for each degraded image and thus, not every comparison contributes equally to the final quality score. In the past years, several solutions that sample pairs (from all possible combinations) have been proposed, from random sampling to active sampling based on the past subjects' decisions. This paper introduces a novel sampling solution called \textbf{P}redictive \textbf{S}ampling for \textbf{P}airwise \textbf{C}omparison (PS-PC) which exploits the characteristics of the input data to make a prediction of which pairs should be evaluated by subjects. The proposed solution exploits popular machine learning techniques to select the most informative pairs for subjects to evaluate, while for the other remaining pairs, it predicts the subjects' preferences. The experimental results show that PS-PC is the best choice among the available sampling algorithms with higher performance for the same number of pairs. Moreover, since the choice of the pairs is done \emph{a priori} before the subjective test starts, the algorithm is not required to run during the test and thus much more simple to deploy in online crowdsourcing subjective tests.

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